Under the extraordinary creative direction of Snask, during two years, we created 12 unique and distinctive worlds that tells the story of Klarna’s uniquely “smoooth” transactions under the brand narrative of part-dram-part-reality. These mouthwatering visuals (films and stills) is part of Klarna’s visual identity and has a wide use case, ranging from presentations, website, social media, print, video, and ads, providing off-the-shelf assets for vertical communications such as beauty, sports, fashion etc. The visual style was launched following a slight tweak to Klarna’s visual identity in 2019.   

SNASK
2019+2021